OFFICIAL SIGNAGE PROVIDER
The Heart of America Athletic Conference
The Heart of America Athletic Conference has reached an agreement with Victory Sign Company of Liberty, Missouri as its Official Signage Provider, commissioner Lori Thomas announced on Friday morning.
Victory Sign Company, a full service sign and graphics company launched in July 2012, produces a wide range of print goods, graphics, and signage. Victory produces large format printing, vinyl graphics, vehicle graphics and wraps, as well as indoor and outdoor signs, dimensional letters, channel letters and digital displays amongst a host of other items.
Victory recently produced all new signage for the Heart that was on display at the Heart Summit and Football Media Day.
“We are very excited to partner with Victory Sign Company to continue the improved brand awareness of the Heart,” said commissioner Lori Thomas. “The Heart is also proud to partner with a local business with a passion for promoting student-athletes and our member institutions.”
The 12 Heart institutions will have the opportunity to obtain new conference signage through Victory, increasing awareness to the branding initiative the conference began last Spring. The conference will also be looking to produce additional signage and banners to be displayed at all championship events.
“We are thrilled to be the first-ever official signage provider for the Heart of America Athletic Conference,” said Barry Holst, owner of Victory Sign Company. “It is really unique for a NAIA conference to have a television contract with ESPN3. We know that is a financial burden that requires additional sponsorship dollars and are glad to be a part of the inaugural year. We currently work with other small colleges and universities to help them build their brand identity, so it is a natural fit for us.”